Wed | 19.07.2017
Digital transformation is at the top of global development strategy priorities, according to a survey by Forbes Insights, which comprised 573 executives from around the world.
According to the study, the next two years will be critical from this point of view, with half of respondents considering that their organizations will be drastically digitally transformed in this period.
The paradox is that although technology is at the heart of digital transformation, digital transformation is not about technology; it is about changing organizational culture, how we think, act and work. It is more complex than simply introducing technological means into organizational processes.
How do companies get mature in terms of digital transformation? Here are 5 important steps in this transformation process, analyzed from the perspective of two digitization studies – the Forbes Insights study conducted globally and the study "The Barometer of Digitalization 2017" by Valoria and Doingbusiness.ro, which analyzes the Romanian market:
In order to advance this path of digital transformation and reach maturity in this area, companies must maintain digitalization as a strategic priority and critical investment. On the other hand, it is equally important to define a set of performance indicators to assess the success of digital transformation and innovation. Companies also need to become more data-centric and ensure that the process of digital transformation takes place at the level of the whole organization, with the involvement and integration of human resources.
Alexandra Cernian is lecturer at the Faculty of Automatic Control and Computers (University “Politehnica” of Bucharest) from 2007 and Trainer & Senior Consultant at Valoria.
Alexandra holds a Ph.D. in Systems Engineering and has gained significant experience in teaching and research programs in different areas such as: Databases, Artificial Intelligence, Software Engineering, Business Intelligence, Data Mining, Machine Learning. She participated as an expert in various national and international projects and coordinated consulting/advisory projects in e-learning and performance management in important IT Companies.
As a trainer, she has more than 10 years experience with Romanian or Multinational B2B and B2C companies and she facilitates workshops in soft skills and functional IT training. She has worked with more than 50 companies where she delivered more than 350 training/workshop sessions.
Valoria Business Solutions is a company providing training, consulting and executive coaching services. The company's mission is to transform the potential of teams and organizations into value. Competence, confidence, innovation and passion are the values that sustain us in everything we do. We believe in people, in their aspiration for personal and professional fulfillment, and their willingness to accelerate their potential.